How to use and get backlinks to gain SEO
HOW TO USE AND GET BACKLINKS TO GAIN SEO
Links
Links are the most important element after content on the internet!
Why? Because this is how the internet world is woven together – through links much like a spider web, hence the term World-wide-web.
This artile will explain some factors about links and how to use them in the right way for acquiring good rankings in search engines.
Link campaigns
Every successful web site has to have links pointing to it. That’s the core principle of search engine rankings. So to gain visitors and rankings in search engines a link campaign has to be planned and executed.
Where to get links
Links can be obtained in several ways – the most popular are explained below.
Directories – are the best way to start working on your link campaign. There are hundreds of directories and many of them are free so it is good to start there. Some might need a backlink before accepting inclusion, some might require a payment but in return will give 4 to 10 links to your website to different pages and with different link anchor texts.
Forums and newsgroups – are another option for gaining links – all it takes is posting into related places and along with posts include also links to website. Links can be placed in your signature or also in part of reply .
Blogs – are a great solution to give its owner total control over content and links. As a lot of blogging companies offer blogs for free it just makes sense to create them and use for link creation and building a network of sites around central website, however these blog sites have to be linked by other external sites, so you need to create campaigns for those as well.
Articles and press releases – represent a very powerful strategy for getting one way links as well as an instant stream of extra visitors if the article is republished by some online or offline medium. Places to submit articles to are:
http://www.prleap.com
http://www.prweb.com
http://www.newswiretoday.com
DMOZ and Yahoo directories – these two are very powerful in eyes of search engines – also called trusted sites. Link from any of these will assure search engines that your site should be high quality. However, it is quite tricky to get in free, if not impossible, to DMOZ especially if it is a 13 page affiliate site with links and banners everywhere. The same applies to Yahoo as well as 300$ to 600$ non-refundable fee to review your site for inclusion which won’t guarantee inclusion.
Link exchange – most popular way for gaining huge numbers of links and improve site rankings. Only disadvantages that reciprocal links are worth less than one way links.
Link gaining speed
The speed of links appearing in a website is used for several spam prevention filters invented by search engines. For a new website it wouldn’t be advisable to get more than 100 links in the first month. This mean 2-3 links a day as an best way for first month.
Why? Because site has to grow slowly as it would do naturally.
Next month the number of links can be grown at speed of 3-5 links per day.
On third month up to 5-10 links a day can be added.
For older sites that already have a good reputation and have PageRank of 4 or more and 500+ links, the speed can be faster – 10-30 links a day.
It is important to add links to internal sections/pages and add new content constantly as the link campaign is being executed.
This is the difference that we offer here at PressmyAds.com. You as an advertiser get to choose the type of link you want, the level of the site and such. For example if you are starting out , you may want to get the cheaper anchor text advertisement at the silver level, since those site most likely won’t have many pages to create the backlinks and furthermore, are probably crawled less by the search engine spiders. If your site is more established, then getting an RSS feed advertisement would be best for deeplinking and your SERP’s will increase for long keyword strings.